Table of Contents
– Why is important to select the correct one
– So, the recommendation for a Product and a Service Provider is different in between, let’s see why
– For a Product Based Business we start with Visual Identity First
– Why? Well, a well-crafted visual identity helps you to
– For Service Based Business we start with a Professionally Designed Website
– This will leave you with
– Now What Should I Do?
As entrepreneurs, we are desperate to have a logo and a website and have everyone looking at our business, and it’s extremely tempting to think that that bring you success. To define what your business needs to invest to right away, as a designer I will ask you first, are you selling a product or a service?
Why is important to select the correct one
There are two main reasons to select one over the other one to start your business with. How to select it is based on what’s your business about, what’s the main goal of your business, beside of making sales, obviously.
For service providers, it’s to get to the public and get the potential clients to know about their business. It’s important to create the trust from the start of the business, creating the assurance that the business is trustworthy, and they can invest on their services.
For product providers, it’s important to show a professional look in their brand. It’s not just about their website having their brand elements integrated, but their packaging, logo, colors, etc. set the portrait of the quality provided by them. People noticed the quality in the design of tags, as well as the quality in the product itself.
So, the recommendation for a Product and a Service Provider is different in between, let’s see why:
For a Product Based Business we start with Visual Identity First

When we are selling a product, our product’s look and quality of course does a lot of the talking! This is when we need:
- A recognizable logo
- A color palette and font system
- Packaging and visual consistency
Why? Well, a well-crafted visual identity helps you to:
- Stand out in stores or online
- Create emotional and trust connection
- Charge more confidently
That’s what ATamez Design does, creates Visual Identities and Brands that attract the right clients and create trust in your products.
For Service Based Business we start with a Professionally Designed Website

When our offers are service based, we need to create credibility and accessibility, that’s when a professional design website comes in. We, ATamez Design have a Website Designed in One Day, this will help your business show up ready to rock the world!
This will leave you with:
- A fully functioning 5-page website
- A mini brand system (Logo and color set)
- Strategic layout and structure to sell
Read more about The Importance of Professional Brand Identity and Website Design here!
Now What Should I Do?
Your Business launch needs to match your business model, goals, quality and aspirations. Stop guessing what to do, how to do it, and choose the step that will move your business forward right now.
Invest in your business, as you expect your clients to invest in yours. If you don’t trust your business potential, then, what’s the point on having a business.
📞 Book a call to find out which is right for you. Book it here!
Check out The Guide to Branding and Website Design for Startups here!

💡 Ready to invest in a logo that works hard for your business? Book your free discovery call today with Calgary’s strategic logo designer, and let’s bring your brand to life.
