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Updated: 2025/04/15 Let’s discover the importance of defining your niche and target clients and why this is crucial for your business’s success. Defining your niche involves understanding what truly drives you in your business. It’s about identifying the services you are most passionate about providing. By pinpointing this passion, you’ll lay the foundation for a […]

People from diverse backgrounds showcasing a niche for a service provider business

Understanding Your Clients

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Today, with all the out of control new technology being launched every second of the day, with all the new trends and ideas, your website is often your first impression—and in a city as competitive as Calgary, that impression needs to be strong, strategic, and aligned with your business goals. Whether you’re a local entrepreneur, […]

Web Design Calgary: Why & When to Invest in a Professional Website

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If you’re a business owner in Calgary, chances are you’ve thought about your logo design services at some point—whether you sketched something yourself, used an online tool, or hired a designer. But a logo is more than just a visual mark—it’s the first impression of your brand, your reputation wrapped into a single image, and […]

Branding vs. Website design priorities for new businesses in Calgary

When to Invest in a Calgary Logo Designer: A Complete Guide

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The Art of Minimalism: How McDonald’s Breakfast Campaign Redefines Branding The Power of Simplicity in Branding Today, where branding often relies on bold logos, catchy slogans and complex messaging, McDonald’s has taken a minimalist approach with its latest breakfast campaign. By stripping away traditional brand marks, the campaign focuses squarely on the products themselves, demonstrating […]

How McDonald's Minimalist Branding Strategy Redefines Marketing

How McDonald’s Minimalist Branding Strategy Redefines Marketing

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Visual Identity and Website Design Client: Flutter CafeIndustry: CaféServices Provided: Visual Identity Design, Website Design The Challenge:Flutter Cafe, a newly established café, sought a unique and modern identity to match their vibrant atmosphere and high-quality offerings. They wanted a brand and website that not only reflected their passion for coffee and community but also provided […]

Visual Identity for a Cafe in Canada

Case Study: Flutter Cafe

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When you think about branding, what comes to mind first? For many business owners, it’s a logo. While a logo is an essential piece of your brand, it’s just the tip of the iceberg. Your brand identity is so much more—it’s the visual and strategic foundation of how your business is perceived by your audience. […]

brand identity designed for businesses ready to grow

Brand Identity More Than Just a Logo

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Many business owners think of graphic design as an extra expense rather than a necessity. But in reality, professional design is one of the most powerful tools to communicate your brand, attract customers, and drive conversions. That’s why is important to separate administrative staff from graphic design or marketing efforts! Why Good Design Matters How […]

It shows ATamez Design senior graphic Designer Ana Tamez designing for a Graphic Design Client

Graphic Design Business Essential, Not Just a ‘Nice-to-Have’

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Even If You’re Not Selling Online Some business owners think they don’t need a website because they don’t sell products online. But all this new technology coming in every day makes the digital world a need, more than a want. A website is more than just a storefront—it’s your online home, it builds credibility in […]

Design of Visual Identity and Website for a Interior design company in Calgary

Why Your Business Needs a Professional Website

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In today’s competitive crazy market, having a standout brand and website isn’t optional—it’s a necessity. A strong brand identity and a professionally designed website are the foundation for building trust, attracting the right audience, and growing your business. Why Professional Brand Identity Matters First Impressions Last Forever Your brand identity is often the first interaction […]

Casa Layenda, branding and website design by ATamez Design located in Calgary, Alberta, Canada

The Importance of Professional Brand Identity and Website Design

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Start the New Year Right! Check out the Most-have Updates for Your Website. As we begin dipping our feet in this new year, it’s time to ensure your website is in top shape to represent your brand effectively. Here are three essential updates every website owner should implement to stay relevant and maintain a professional […]

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Must-Have Updates for Your Website

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Logo Design in Calgary: Why and When to Invest

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Web Design Calgary: Why & When to Invest in a Professional Website

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The Importance of Professional Brand Identity and Website Design

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Brand or Website First?

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The Ultimate Why Behind Brand Identity Design

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The Importance of Professional Brand Identity and Website Design

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Web Design: Why & When to Invest in a Professional Website

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The Ultimate Why Behind Brand Identity Design

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Brand or Website First?

Check the blog post here

Logo Design: Why and When to Invest

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